Intellectual Property & Confidentiality Policy

1. Purpose & Scope

1.1 Purpose

This Intellectual Property & Confidentiality Policy (“Policy”) establishes the ownership, protection, permitted use, and enforcement of the intellectual property, proprietary technology, confidential information, trade secrets, databases, and other proprietary assets developed, owned, licensed, or controlled by Wihaa. This Policy is intended to protect the innovation, creativity, research, technology, and business assets that form the foundation of the Services and complements, but does not replace, the Terms & Conditions, Privacy Policy, employment agreements, contractor agreements, partner agreements, and any other applicable contractual arrangements.

1.2 Scope

This Policy applies to all persons and entities that access, use, develop, contribute to, integrate with, or otherwise interact with the Services or proprietary assets of Wihaa, including, where applicable: users; subscribers; developers; employees; consultants; contractors; interns; vendors; service providers; business partners; enterprise customers; API users; marketplace participants; creators; affiliates; and any other person or entity granted access to Wihaa’s proprietary assets.

1.3 Relationship with Other Policies

This Policy should be read together with the: Terms & Conditions; Privacy Policy; employment agreements; consulting or contractor agreements; partner agreements; API terms; marketplace policies; and any other applicable legal documents issued by Wihaa. In the event of any inconsistency relating specifically to intellectual property ownership or confidentiality obligations, this Policy shall prevail to the extent of that inconsistency unless otherwise required by applicable law or expressly agreed in writing.

1.4 Future Technologies and Business Expansion

This Policy applies not only to the Services currently offered by Wihaa but also to future products, technologies, platforms, features, artificial intelligence systems, developer tools, APIs, enterprise solutions, marketplace services, digital experiences, research initiatives, and other innovations introduced by Wihaa, unless expressly stated otherwise.

1.5 Reservation of Rights

Except where expressly provided in writing, nothing in this Policy grants any ownership, license, assignment, or other proprietary interest in any intellectual property or confidential information belonging to Wihaa. All rights not expressly granted are reserved by Wihaa.

2. Definitions

For the purposes of this Intellectual Property & Confidentiality Policy, the following terms shall have the meanings set forth below.

2.1 Intellectual Property

“Intellectual Property” or “IP” means all legally recognized intellectual property rights and interests, whether registered or unregistered, existing now or developed in the future, including copyrights, trademarks, service marks, trade names, logos, patents, patent applications, industrial designs, design rights, trade dress, database rights, trade secrets, know-how, confidential information, software, source code, object code, algorithms, documentation, domain names, inventions, discoveries, methodologies, processes, and any other proprietary rights recognized under applicable law.

2.2 Technology

“Technology” means all software, applications, platforms, systems, infrastructure, architectures, frameworks, APIs, SDKs, developer tools, automation, artificial intelligence technologies, machine learning systems, computer vision technologies, recommendation engines, integrations, security mechanisms, and other technical solutions developed, owned, licensed, or controlled by Wihaa.

2.3 Fashion Intelligence Framework

“Fashion Intelligence Framework” means the proprietary classification framework developed or owned by Wihaa for organizing, identifying, describing, categorizing, tagging, structuring, relating, and managing fashion-related information, including categories, subcategories, attributes, metadata, identifiers, naming conventions, classification logic, style hierarchies, garment relationships, and any future enhancements or derivatives.

2.4 Database

“Database” means any organized collection of information, records, metadata, classifications, digital wardrobe information, fashion data, research data, analytics, indexes, mappings, relationships, or structured datasets maintained, generated, licensed, or controlled by Wihaa, regardless of the storage format or technology used.

2.5 Confidential Information

“Confidential Information” means any non-public information disclosed, accessed, developed, or made available by Wihaa that derives actual or potential value from not being generally known and that is designated as confidential or would reasonably be understood to be confidential by its nature.

2.6 Trade Secrets

“Trade Secrets” means confidential business, commercial, technical, operational, research, product, engineering, or strategic information that provides independent economic or competitive value because it is not generally known and is subject to reasonable measures to maintain its secrecy.

2.7 Proprietary Materials

“Proprietary Materials” means all materials owned, licensed, created, commissioned, or otherwise controlled by Wihaa, including software, documentation, designs, databases, taxonomies, research materials, AI models, datasets, reports, templates, visual assets, training materials, business methodologies, and related intellectual property.

2.8 AI Assets

“AI Assets” means artificial intelligence models, machine learning models, computer vision systems, training datasets, prompts, prompt libraries, embeddings, recommendation engines, model configurations, fine-tuned models, evaluation methodologies, synthetic datasets, AI-generated workflows, and other AI-related technologies or assets developed, owned, licensed, or controlled by Wihaa.

2.9 Derivative Works

“Derivative Works” means any modification, enhancement, adaptation, translation, transformation, improvement, extension, compilation, arrangement, or other work that is based upon, incorporates, or is derived from any Proprietary Materials or Intellectual Property of Wihaa, whether created in whole or in part.

2.10 Applicable Agreements

“Applicable Agreements” means the Terms & Conditions, Privacy Policy, this Intellectual Property & Confidentiality Policy, employment agreements, consulting agreements, contractor agreements, API terms, marketplace policies, enterprise agreements, and any other agreements governing the relationship between Wihaa and the relevant party.

3. Ownership of Technology

3.1 Exclusive Ownership

Unless expressly agreed otherwise in writing, all right, title, and interest in and to the Technology and all associated Intellectual Property shall exclusively belong to Wihaa or its licensors. Nothing in the Services or any Applicable Agreement transfers ownership of any Intellectual Property to any user, customer, employee, contractor, partner, developer, or other third party.

3.2 Technology Covered

Without limitation, the Technology owned or controlled by Wihaa may include: software applications; source code and object code; system architecture; databases; APIs and SDKs; artificial intelligence technologies; machine learning systems; computer vision technologies; recommendation and ranking engines; automation systems; algorithms and business logic; user interface (UI) and user experience (UX) designs; mobile and web applications; cloud infrastructure; security frameworks; workflows and automation processes; developer tools; technical documentation; research methodologies; prototypes; product roadmaps; and future technological developments.

3.3 AI Technologies

All AI Assets developed, commissioned, fine-tuned, trained, configured, or otherwise created by or for Wihaa, including future improvements and derivative developments, shall remain the exclusive property of Wihaa unless expressly agreed otherwise in writing. Nothing in this Policy grants any ownership interest in such AI Assets.

3.4 Improvements and Enhancements

Any enhancement, upgrade, modification, adaptation, optimization, localization, extension, customization, or other improvement made to the Technology by or on behalf of Wihaa shall automatically form part of the Technology and shall be owned exclusively by Wihaa, unless otherwise agreed in writing.

3.5 Future Innovations

Ownership under this Policy extends to future technologies, products, services, innovations, inventions, methodologies, software, platforms, digital experiences, enterprise solutions, APIs, AI systems, research initiatives, and other technological developments created by or for Wihaa.

3.6 Third-Party Technology

Certain components of the Services may incorporate technology, software, libraries, frameworks, tools, or services owned by third parties. Ownership of such third-party technology shall remain with the respective owners and shall be governed by the applicable third-party licenses or agreements. Nothing in this Policy transfers ownership of third-party Intellectual Property to Wihaa or to users.

3.7 No Implied License

Except where expressly granted in writing or under the Applicable Agreements, no license, assignment, transfer, waiver, or other right to use, reproduce, modify, distribute, commercialize, reverse engineer, or exploit the Technology or Intellectual Property shall be implied. All rights not expressly granted are reserved by Wihaa.

3.8 Government and Regulatory Rights

Nothing in this Policy limits any rights or obligations arising under applicable law with respect to patents, copyrights, trademarks, export controls, regulatory requirements, or governmental approvals.

3.9 Reservation of Future Intellectual Property

Any Intellectual Property, Technology, invention, discovery, methodology, process, algorithm, software, database, AI Asset, documentation, or other proprietary asset developed by Wihaa after the effective date of this Policy shall automatically be protected under this Policy unless expressly stated otherwise.

3.10 Survival of Ownership Rights

Ownership of the Technology and related Intellectual Property shall survive: termination of an account; expiration of a subscription; completion of a project; resignation or termination of employment; completion of consulting or contractor engagements; revocation of API access; termination of business relationships; and any other cessation of access to the Services. Termination of any relationship with Wihaa shall not affect Wihaa’s ownership of its Intellectual Property.

4. Fashion Intelligence Framework Ownership

4.1 Exclusive Ownership

The Fashion Intelligence Framework and all associated Intellectual Property are the exclusive property of Wihaa or its licensors, as applicable. The Fashion Intelligence Framework constitutes a proprietary intellectual asset developed through substantial research, analysis, expertise, innovation, and ongoing refinement. It is protected under applicable intellectual property, database, trade secret, unfair competition, and other applicable laws.

4.2 Scope of the Fashion Intelligence Framework

The Fashion Intelligence Framework includes, without limitation: category and subcategory structures; garment classifications; accessory classifications; footwear classifications; beauty and grooming classifications; fabric and material classifications; colour families and colour mapping systems; fit, silhouette, construction, and style attributes; occasion and lifestyle classifications; seasonal classifications; size and measurement frameworks; metadata structures; attribute libraries; identifiers and coding systems; naming conventions; hierarchical relationships; cross-category mappings; semantic relationships; ontology structures; knowledge graphs; classification methodologies; AI-ready data structures; and all present and future enhancements, extensions, refinements, and derivative works.

4.3 Classification Methodology

The methods, logic, rules, decision frameworks, relationships, prioritization models, and processes used to develop, organize, classify, and maintain the Fashion Intelligence Framework constitute proprietary know-how and trade secrets of Wihaa. Nothing in this Policy grants any right to reproduce, replicate, reverse engineer, extract, or commercialize such methodologies.

4.4 Continuous Development

The Fashion Intelligence Framework is a living intellectual asset that may be expanded, reorganized, refined, corrected, or otherwise modified at any time. All future versions, improvements, localized editions, multilingual adaptations, AI-generated enhancements, and derivative developments shall automatically form part of the Fashion Intelligence Framework and remain the exclusive property of Wihaa.

4.5 AI Training and Machine Learning

The Fashion Intelligence Framework may be used by Wihaa to develop, train, validate, fine-tune, evaluate, or improve artificial intelligence systems, recommendation engines, computer vision technologies, search technologies, and other intelligent systems. Such use does not grant any ownership or usage rights in the Fashion Intelligence Framework to any third party.

4.6 No Ownership Through Contribution

Suggestions, corrections, classifications, labels, mappings, examples, annotations, feedback, or other contributions submitted by users or other third parties relating to the Fashion Intelligence Framework shall not transfer ownership of the Fashion Intelligence Framework or any portion thereof. Ownership of the underlying Fashion Intelligence Framework shall remain exclusively with Wihaa.

4.7 Restrictions on Use

Except as expressly authorized in writing, no person or entity may: copy or reproduce the Fashion Intelligence Framework; extract substantial portions of the Fashion Intelligence Framework; create competing classification systems derived from the Fashion Intelligence Framework; redistribute or license the Fashion Intelligence Framework; use the Fashion Intelligence Framework for commercial benchmarking; train artificial intelligence models using unauthorized copies of the Fashion Intelligence Framework; create derivative taxonomies substantially based on the Fashion Intelligence Framework; or otherwise exploit the Fashion Intelligence Framework beyond the rights expressly granted under the Applicable Agreements.

4.8 Reservation of Rights

All rights relating to the Fashion Intelligence Framework that are not expressly granted under the Applicable Agreements are reserved by Wihaa. No implied license, ownership interest, or other proprietary right shall arise by reason of access to or use of the Services.

4.9 Survival

The ownership, confidentiality, and protection of the Fashion Intelligence Framework shall survive: termination of accounts; expiration of subscriptions; termination of employment; completion of consulting or contractor engagements; termination of commercial relationships; and any other cessation of access to the Services.

5. Database Rights

5.1 Ownership of Databases

All Databases developed, compiled, organized, maintained, licensed, or otherwise controlled by Wihaa, including their structure, organization, selection, arrangement, indexing, relationships, and compilation, are proprietary assets of Wihaa and are protected by applicable intellectual property, database, copyright, trade secret, unfair competition, and other applicable laws.

5.2 Scope of Protected Databases

Protected Databases may include, without limitation: fashion classifications; product metadata; garment attributes; wardrobe structures; digital wardrobe records; AI training datasets; recommendation datasets; search indexes; style relationships; outfit combinations; fashion knowledge repositories; analytics datasets; benchmarking datasets; enterprise datasets; research datasets; anonymized statistical datasets; system-generated metadata; configuration databases; and future database structures developed by Wihaa.

5.3 Database Compilation Rights

Independent of any individual data element, Wihaa owns the intellectual property in the compilation, organization, arrangement, indexing, relationships, selection, presentation, and overall structure of its Databases. Nothing in this Policy grants any ownership interest in such compilations or database structures.

5.4 User-Contributed Information

Users retain ownership of information they lawfully submit to the Services, subject to the licenses granted under the applicable Terms & Conditions. However, the inclusion, organization, indexing, association, processing, or integration of such information within Wihaa’s Databases does not transfer ownership of the Databases or their underlying structure.

5.5 De-identified and Aggregated Data

Subject to applicable law and the Privacy Policy, Wihaa may create, use, maintain, analyze, license, and commercialize de-identified, anonymized, aggregated, statistical, or analytical datasets derived from lawful use of the Services, provided such datasets do not reasonably identify individual users.

5.6 Restrictions on Extraction and Reuse

Except where expressly authorized in writing, no person or entity may: extract substantial portions of any Database; systematically copy or scrape Database contents; reproduce Database structures; download or harvest information through automated means; create competing databases using the Databases; use the Databases for AI or machine learning training without authorization; bypass technical protection measures; or otherwise exploit the Databases beyond the rights expressly granted under the Applicable Agreements.

5.7 Data Mining and Automated Collection

The use of robots, crawlers, spiders, scraping tools, automated scripts, bots, AI agents, or similar technologies to access, monitor, collect, copy, or extract Database content without prior written authorization is prohibited.

5.8 Security and Integrity of Databases

No person may interfere with, damage, manipulate, corrupt, disrupt, overload, or otherwise compromise the integrity, availability, performance, or security of any Database maintained by Wihaa.

5.9 Third-Party Databases

Certain Services may utilize information obtained from third-party databases or licensed data providers. Ownership of such third-party databases remains with the applicable rights holders and is governed by their respective agreements.

5.10 Reservation of Rights

Except for the limited rights expressly granted under the Applicable Agreements, all Database rights are reserved by Wihaa. No implied license, ownership interest, or right of extraction, reuse, reproduction, commercialization, or redistribution shall arise from access to or use of the Services.

5.11 Survival

The protections relating to Databases and Database Rights shall survive termination of any account, subscription, employment, contractor engagement, partnership, API access, or other relationship with Wihaa.

6. Confidential Information

6.1 Ownership and Protection

All Confidential Information disclosed by, obtained from, or otherwise made available by Wihaa shall remain the exclusive property of Wihaa or the applicable rights holder. Access to Confidential Information does not transfer any ownership, license, or other proprietary interest unless expressly agreed in writing.

6.2 Scope of Confidential Information

Confidential Information may include, without limitation: business strategies and expansion plans; product roadmaps; research and development activities; software designs and technical documentation; source code and technical architecture; artificial intelligence systems and methodologies; recommendation and ranking methodologies; Fashion Intelligence Framework and related methodologies; database structures and data models; pricing strategies; commercial terms; customer and enterprise information; supplier and partner information; financial information; internal policies and operating procedures; security practices; audit reports; non-public reports and analytics; prototypes and beta features; and any other information that is designated as confidential or would reasonably be understood to be confidential by its nature.

6.3 Exclusions

Information shall not be considered Confidential Information to the extent the recipient can demonstrate that it: was publicly available without breach of any obligation; was lawfully known before disclosure; was lawfully obtained from an independent third party without confidentiality obligations; was independently developed without reference to the Confidential Information; or is required to be disclosed under applicable law, subject to Section 6.7.

6.4 Permitted Use

Confidential Information shall be used solely for the legitimate purpose for which access was granted and only to the extent reasonably necessary for that purpose. No recipient may use Confidential Information for personal benefit, competitive advantage, or any unauthorized commercial purpose.

6.5 Protection Obligations

Recipients of Confidential Information shall exercise reasonable care to: maintain its confidentiality; prevent unauthorized access; implement appropriate security measures; restrict access to authorized persons with a legitimate need to know; and promptly notify Wihaa of any known or suspected unauthorized disclosure or misuse.

6.6 Third-Party Confidential Information

Wihaa may receive confidential information belonging to customers, enterprise clients, business partners, vendors, licensors, or other third parties. Such information shall remain the property of the respective owner and shall be protected in accordance with applicable agreements and law.

6.7 Legally Required Disclosure

Where disclosure of Confidential Information is required by applicable law, court order, or a lawful governmental request, the recipient may disclose only the portion legally required, provided that, where legally permitted, reasonable prior notice is given to Wihaa to allow appropriate protective measures.

6.8 No Public Disclosure

Recipients shall not publish, distribute, disclose, display, or otherwise make Confidential Information publicly available without the prior written authorization of Wihaa.

6.9 Return or Destruction

Upon request by Wihaa or upon termination of the relevant relationship, recipients shall, where reasonably practicable and subject to legal obligations: return Confidential Information; permanently delete electronic copies; securely destroy physical copies; and cease further use of such information. Reasonable archival copies retained solely for legal, regulatory, backup, or compliance purposes may continue to be maintained.

6.10 Survival

Confidentiality obligations shall survive the termination or expiration of any relationship with Wihaa and shall continue for so long as the information remains confidential or for the maximum period permitted under applicable law, whichever is longer.

6.11 Reservation of Rights

Nothing in this Policy shall be interpreted as granting any ownership, license, assignment, or other proprietary right in Confidential Information except where expressly agreed in writing. All rights not expressly granted are reserved by Wihaa.

7. Workforce, Developer & Contractor Confidentiality

7.1 Applicability

This Section applies to all individuals and entities engaged by or acting on behalf of Wihaa who are provided access to its Proprietary Materials or Confidential Information, including: employees; directors and officers; developers and software engineers; consultants; contractors; freelancers; interns; agencies; vendors; service providers; AI trainers and data annotators; quality assurance personnel; DevOps and infrastructure personnel; and any other authorized workforce members.

7.2 Confidentiality Obligations

Persons covered under this Section shall: maintain the confidentiality of Proprietary Materials and Confidential Information; use such information solely for authorized business purposes; protect such information using reasonable security measures; and refrain from any unauthorized disclosure, copying, or use.

7.3 Access on a Need-to-Know Basis

Access to Proprietary Materials and Confidential Information shall be limited to individuals who require such access for their authorized responsibilities. Wihaa may grant, restrict, monitor, modify, or revoke access at any time in accordance with its operational, contractual, or security requirements.

7.4 Protection of Proprietary Assets

Individuals covered by this Section shall exercise reasonable care to protect, among other things: source code; software repositories; AI Assets; the Fashion Intelligence Framework; databases and data models; APIs and developer documentation; product roadmaps; technical documentation; security credentials; internal research; business methodologies; and other Proprietary Materials.

7.5 Credentials and Access Controls

Access credentials, authentication mechanisms, encryption keys, API keys, access tokens, passwords, and similar security information shall be kept confidential and shall not be shared except as expressly authorized. Any actual or suspected compromise shall be reported promptly through the designated internal process.

7.6 Work Product and Intellectual Property

Unless otherwise agreed in writing or required by applicable law, all work product, developments, documentation, software, inventions, improvements, designs, research, and other Intellectual Property created within the scope of an individual’s engagement for Wihaa shall be governed by the applicable agreement between the parties. Nothing in this Section limits any ownership rights otherwise established under applicable agreements or law.

7.7 Use of External Tools

No individual shall upload, disclose, transmit, or otherwise provide Proprietary Materials or Confidential Information to third-party tools, platforms, artificial intelligence services, cloud environments, or similar technologies unless such use has been expressly authorized by Wihaa or is otherwise permitted under the applicable agreement.

7.8 Return or Deletion of Materials

Upon the conclusion of an engagement or upon request by Wihaa, individuals shall, subject to applicable law and contractual obligations: return company-owned materials; cease further use of Proprietary Materials; delete confidential electronic copies where appropriate; and return or securely destroy other confidential materials in their possession or control. Reasonable archival copies retained solely to satisfy legal or regulatory obligations may be maintained where permitted.

7.9 Reporting Obligations

Any individual who becomes aware of: unauthorized access; suspected information leakage; security incidents; loss of confidential materials; or other events that may compromise Proprietary Materials, should promptly report such matters through the appropriate reporting channels.

7.10 Continuing Obligations

The confidentiality obligations contained in this Section shall continue after the termination or completion of any employment, consultancy, contract, internship, partnership, or other engagement, for so long as the relevant information remains confidential or as otherwise required by applicable law or agreement.

8. Restrictions on Copying & Unauthorized Use

8.1 General Restriction

Except as expressly permitted under the Applicable Agreements or with the prior written authorization of Wihaa, no person or entity may copy, reproduce, distribute, modify, exploit, or otherwise use any Proprietary Materials beyond the rights expressly granted.

8.2 Prohibited Activities

Without limitation, the following activities are prohibited: copying or reproducing Proprietary Materials; modifying or creating unauthorized derivative works; reverse engineering, decompiling, or disassembling software, except where such restrictions are prohibited by applicable law; extracting, scraping, harvesting, or systematically collecting proprietary information; removing, altering, or obscuring copyright, trademark, confidentiality, or other proprietary notices; bypassing or attempting to bypass security measures, access controls, or technical protection mechanisms; using Proprietary Materials to develop or support competing products or services; sublicensing, selling, leasing, renting, assigning, or commercially exploiting Proprietary Materials without authorization; using automated tools, bots, crawlers, AI agents, or similar technologies to access or extract Proprietary Materials in an unauthorized manner; and facilitating, encouraging, or assisting any other person in carrying out any prohibited activity.

8.3 Artificial Intelligence and Machine Learning

Except as expressly authorized in writing, no person or entity may use Proprietary Materials to: train or fine-tune artificial intelligence or machine learning models; generate synthetic datasets derived from Proprietary Materials; create competing AI systems; extract prompts, model configurations, or AI methodologies; or otherwise use Proprietary Materials for AI development or commercial AI services.

8.4 Fashion Intelligence Framework and Database Protection

Without prior written authorization, no person or entity may: reproduce substantial portions of the Fashion Intelligence Framework; copy or replicate its classification logic, methodologies, or organizational structure; extract or reuse substantial portions of proprietary databases; create substantially similar commercial classification systems derived from Proprietary Materials; or misappropriate proprietary metadata, relationships, mappings, or intelligence structures.

8.5 Monitoring and Enforcement

To the extent permitted by applicable law, Wihaa may implement reasonable technical, contractual, and operational measures to detect, investigate, prevent, or respond to unauthorized use of Proprietary Materials. Such measures may include access monitoring, audit logs, security controls, investigation of suspected misuse, and other lawful protective measures.

8.6 Limited Authorized Use

Nothing in this Policy prohibits lawful use expressly permitted under: the Applicable Agreements; an applicable open-source license; a written license granted by Wihaa; or applicable law.

8.7 Reporting Suspected Misuse

Any person who becomes aware of suspected infringement, unauthorized copying, misuse, or unlawful disclosure of Proprietary Materials is encouraged to promptly notify Wihaa through the appropriate reporting channels.

8.8 Reservation of Rights

Wihaa reserves all rights and remedies available under applicable law and the Applicable Agreements in relation to any unauthorized use, infringement, misappropriation, or violation of its Intellectual Property or Proprietary Materials.

8.9 Survival

The restrictions contained in this Section shall survive the termination of any account, subscription, employment, consultancy, contractor engagement, partnership, API access, or other relationship with Wihaa, to the extent permitted by applicable law.

9. Feedback, Suggestions & Contributions

9.1 Voluntary Submission

Users and other persons may voluntarily provide feedback, suggestions, ideas, comments, recommendations, feature requests, enhancement proposals, corrections, evaluations, or other contributions relating to the Services or Proprietary Materials (“Feedback”). Submission of Feedback is entirely voluntary unless otherwise agreed in writing.

9.2 No Obligation to Use

Wihaa is under no obligation to: review; acknowledge; implement; compensate; respond to; or maintain the confidentiality of, any Feedback unless expressly agreed otherwise in writing.

9.3 Right to Use Feedback

To the fullest extent permitted by applicable law, by submitting Feedback, the contributor grants Wihaa a perpetual, worldwide, non-exclusive, irrevocable, royalty-free, transferable, sublicensable license to use, reproduce, modify, adapt, publish, translate, distribute, incorporate, commercialize, and otherwise exploit such Feedback for any lawful purpose. This license is granted without any obligation to provide attribution, compensation, or further approval, unless otherwise required by applicable law or expressly agreed in writing.

9.4 Improvements and Developments

Wihaa may use Feedback in connection with the development, improvement, testing, maintenance, enhancement, or commercialization of: software; AI systems; the Fashion Intelligence Framework; databases; recommendation engines; enterprise solutions; APIs; research initiatives; future products; and other technologies or services. Any resulting improvements, developments, inventions, methodologies, or Intellectual Property created by or for Wihaa shall remain the exclusive property of Wihaa, subject to applicable law.

9.5 Contributor Representations

By submitting Feedback, the contributor represents that: they have the legal right to provide the Feedback; the Feedback does not knowingly infringe the rights of any third party; the Feedback does not knowingly contain confidential information belonging to another person without authorization; and submission of the Feedback does not violate any applicable agreement or legal obligation.

9.6 No Joint Ownership

Submission or use of Feedback does not create: any partnership; joint venture; agency; employment relationship; fiduciary relationship; joint ownership of Intellectual Property; or entitlement to future compensation, royalties, or revenue sharing, unless expressly agreed in writing.

9.7 Public Discussions

General comments, discussions, community suggestions, feature requests, bug reports, and similar communications submitted through public forums, community channels, social media, beta programs, surveys, or support channels may be considered Feedback for the purposes of this Policy.

9.8 Reservation of Rights

Nothing in this Section limits Wihaa’s ability to independently develop technologies, products, features, methodologies, or business ideas that are similar to or consistent with any Feedback received.

9.9 Survival

The rights granted under this Section shall survive the termination of any account, subscription, business relationship, or other engagement with Wihaa, to the extent permitted by applicable law.

10. Open Source & Third-Party Components

10.1 Use of Third-Party Components

The Services may incorporate, integrate with, or rely upon third-party software, open-source software, libraries, frameworks, APIs, tools, software development kits (SDKs), cloud services, artificial intelligence services, or other technologies (“Third-Party Components”). Such Third-Party Components may be subject to their own licenses, terms of use, or other legal requirements.

10.2 Ownership

All Intellectual Property rights in Third-Party Components remain the property of their respective owners or licensors. Nothing in this Policy or the Applicable Agreements transfers ownership of any Third-Party Component to Wihaa or to users of the Services.

10.3 Compliance with Third-Party Licenses

Where applicable, the use of Third-Party Components shall remain subject to the relevant third-party license terms. To the extent required by applicable law or license conditions, such terms shall continue to apply independently of this Policy.

10.4 Separation of Proprietary Assets

The inclusion or use of Third-Party Components within the Services does not affect Wihaa’s ownership of its own: Technology; Proprietary Materials; Fashion Intelligence Framework; databases; AI Assets; documentation; methodologies; or other Intellectual Property. Only those portions expressly identified as belonging to third parties remain subject to the applicable third-party rights.

10.5 No Implied Rights

Except where expressly permitted under an applicable third-party license or applicable law, no person shall acquire any ownership, license, or other proprietary rights in Third-Party Components through access to or use of the Services.

10.6 Future Integrations

Wihaa may add, replace, discontinue, or modify Third-Party Components at any time to support new technologies, improve functionality, enhance security, comply with legal requirements, or otherwise improve the Services.

10.7 Third-Party Services

Certain features of the Services may interact with external platforms, infrastructure providers, payment processors, artificial intelligence providers, analytics providers, communication services, or other third-party services. The operation of such services remains subject to the applicable agreements and policies of the respective providers.

10.8 Reservation of Rights

Except for the limited rights expressly granted under applicable third-party licenses or the Applicable Agreements, all rights relating to Third-Party Components are reserved by their respective owners. Nothing in this Section shall be interpreted as limiting Wihaa’s ownership of its own Intellectual Property.

11. Protection of Trade Secrets

11.1 Recognition of Trade Secrets

Wihaa has developed and continues to develop proprietary trade secrets that provide significant commercial, technological, operational, and competitive value. Such Trade Secrets are valuable business assets and shall remain protected to the fullest extent permitted under applicable law.

11.2 Scope of Trade Secrets

Trade Secrets may include, without limitation: proprietary methodologies; business processes; research and development activities; software architecture; algorithms and business logic; artificial intelligence methodologies; machine learning workflows; computer vision methodologies; recommendation and ranking methodologies; Fashion Intelligence Framework methodologies; database architecture; metadata models; knowledge structures; product roadmaps; pricing strategies; commercial strategies; enterprise methodologies; internal documentation; security practices; prompt engineering methodologies; model evaluation techniques; research findings; and any other non-public information that derives independent economic value from remaining confidential.

11.3 No Unauthorized Acquisition or Use

Except as expressly authorized in writing, no person or entity may: acquire Trade Secrets through improper means; disclose Trade Secrets to unauthorized persons; use Trade Secrets for unauthorized purposes; reproduce or commercialize Trade Secrets; assist others in misappropriating Trade Secrets; or otherwise misappropriate Trade Secrets in violation of applicable law.

11.4 Reasonable Protection Measures

Wihaa may implement reasonable administrative, contractual, organizational, and technical safeguards to protect its Trade Secrets, including access controls, confidentiality obligations, information security practices, monitoring measures, and other appropriate protective mechanisms.

11.5 Independent Development

Nothing in this Policy restricts the independent development of technologies or ideas that are created without access to or use of Wihaa’s Trade Secrets. However, no person may rely upon or incorporate Wihaa’s Trade Secrets in claiming independent development.

11.6 Continuing Protection

Trade Secret protection shall continue for so long as the relevant information: remains confidential; continues to derive actual or potential economic value from its secrecy; and is protected through reasonable measures consistent with applicable law.

11.7 Third-Party Trade Secrets

Wihaa respects the trade secrets and confidential information of customers, enterprise clients, business partners, licensors, suppliers, and other third parties. Nothing in this Policy authorizes the acquisition, disclosure, or misuse of any third-party trade secrets.

11.8 Reservation of Rights

Wihaa reserves all legal and equitable rights available under applicable law to protect its Trade Secrets against actual or threatened misappropriation, unauthorized disclosure, or unlawful use.

11.9 Survival

The obligations relating to Trade Secrets shall survive the termination of any account, subscription, employment, consultancy, contractor engagement, partnership, API access, or other relationship with Wihaa, for so long as the information qualifies as a Trade Secret under applicable law.

12. Monitoring & Enforcement Rights

12.1 Right to Protect Proprietary Assets

Wihaa reserves the right to take reasonable and lawful measures to protect its Intellectual Property, Proprietary Materials, Trade Secrets, Confidential Information, Databases, Technology, and other proprietary assets against unauthorized access, misuse, infringement, misappropriation, or other unlawful activities.

12.2 Monitoring Activities

To the extent permitted by applicable law and consistent with the Privacy Policy, Wihaa may monitor the use of the Services and its proprietary assets for the limited purposes of: protecting Intellectual Property; maintaining the security and integrity of the Services; detecting fraud or abuse; investigating suspected violations of the Applicable Agreements; responding to security incidents; and complying with legal or regulatory obligations. Nothing in this Section authorizes monitoring beyond what is reasonably necessary for these purposes.

12.3 Investigations

Where Wihaa reasonably believes that its proprietary rights or the Applicable Agreements may have been violated, it may conduct appropriate investigations, including reviewing relevant records, logs, technical information, or other information lawfully available to it. Investigations shall be conducted in a manner that is proportionate to the circumstances and consistent with applicable law.

12.4 Protective Measures

Where reasonably necessary, Wihaa may take appropriate protective measures, including: restricting or suspending access; disabling affected functionality; preserving relevant evidence; issuing notices or warnings; requesting the removal of infringing material; notifying affected parties; or taking other reasonable measures to protect its proprietary rights.

12.5 Cooperation with Authorities

Where required or permitted by applicable law, Wihaa may cooperate with courts, law enforcement agencies, regulatory authorities, or other competent governmental bodies in connection with investigations relating to unlawful activities or the protection of its legal rights.

12.6 No Waiver of Rights

Any delay or decision by Wihaa not to immediately investigate or enforce its rights shall not constitute a waiver of any legal or contractual right or remedy.

12.7 User Cooperation

Where reasonably required during a lawful investigation, users and other relevant parties may be requested to provide information or assistance necessary to verify compliance with the Applicable Agreements or to investigate suspected misuse of Proprietary Materials. Nothing in this Section requires any person to waive rights available under applicable law.

12.8 Costs and Recovery

To the extent permitted by applicable law and any applicable agreement, Wihaa reserves the right to seek recovery of damages, losses, investigation costs, legal expenses, and other remedies arising from unauthorized use, infringement, or misappropriation of its proprietary assets.

12.9 Reservation of Remedies

The monitoring and enforcement rights described in this Section are cumulative and do not limit any other legal, equitable, contractual, or statutory rights or remedies available to Wihaa.

12.10 Survival

The rights contained in this Section shall survive the termination of any account, subscription, employment, consultancy, contractor engagement, partnership, API access, or other relationship with Wihaa, to the extent necessary to investigate or pursue matters arising before or after such termination.

13. Remedies, Injunctions & Equitable Relief

13.1 Reservation of Remedies

Nothing in this Policy limits or waives any legal, contractual, statutory, or equitable rights or remedies available to Wihaa in connection with any actual or suspected infringement, misappropriation, unauthorized disclosure, misuse, or other violation of its Intellectual Property, Trade Secrets, Confidential Information, Proprietary Materials, Databases, Technology, or other proprietary rights.

13.2 Injunctive Relief

The parties acknowledge that unauthorized use or disclosure of Proprietary Materials may cause irreparable harm for which monetary damages alone may not be an adequate remedy. Accordingly, to the extent permitted by applicable law, Wihaa may seek temporary, preliminary, interim, or permanent injunctive relief, specific performance, or other equitable remedies without prejudice to any other rights or remedies available under applicable law.

13.3 Cumulative Remedies

The rights and remedies provided under this Policy are cumulative and in addition to any rights or remedies available under: applicable law; the Applicable Agreements; contractual arrangements; or other legal or equitable principles. The exercise of one remedy shall not prevent the exercise of any other available remedy.

13.4 Recovery of Losses

To the extent permitted by applicable law, Wihaa may seek recovery of: actual damages; direct losses; investigation costs; reasonable legal costs and expenses, where recoverable; costs of enforcing its rights; and any other relief available under applicable law.

13.5 Preservation of Evidence

Where reasonably necessary in connection with an actual or anticipated legal proceeding, Wihaa may preserve relevant records, logs, technical information, audit trails, and other evidence in accordance with applicable law and its record retention practices.

13.6 Third-Party Rights

Where Proprietary Materials include or incorporate rights belonging to licensors, partners, enterprise customers, or other third parties, nothing in this Policy limits the ability of such rights holders to pursue any remedies available to them under applicable law or their respective agreements.

13.7 No Limitation on Criminal or Regulatory Action

Nothing in this Policy limits the ability of competent governmental authorities or regulatory bodies to investigate or pursue matters arising under applicable law, nor does it prevent Wihaa from reporting suspected unlawful conduct to the appropriate authorities where legally permitted or required.

13.8 Severability of Remedies

If any remedy or provision contained in this Section is determined to be invalid, unenforceable, or limited under applicable law, the remaining provisions shall continue in full force and effect to the maximum extent permitted.

13.9 Survival

This Section shall survive the termination or expiration of any account, subscription, employment, consultancy, contractor engagement, partnership, API access, business relationship, or other engagement with Wihaa, to the extent necessary to protect and enforce Wihaa’s proprietary rights.

14. Survival of Intellectual Property Rights

14.1 Continuing Effect

The rights, protections, obligations, and remedies relating to Intellectual Property, Proprietary Materials, Trade Secrets, Confidential Information, Databases, Technology, the Fashion Intelligence Framework, and other proprietary assets shall survive the termination, expiration, suspension, or completion of any relationship with Wihaa to the extent permitted by applicable law.

14.2 Relationships Covered

The continuing obligations under this Policy apply following, without limitation: termination of a user account; expiration or cancellation of a subscription; completion or termination of an employment relationship; completion or termination of a consultancy or contractor engagement; termination of a partnership or business relationship; revocation or expiration of API or developer access; completion of enterprise projects; and any other circumstance in which access to the Services or Proprietary Materials ceases.

14.3 Continuing Ownership

Termination of any relationship with Wihaa shall not affect or diminish: Wihaa’s ownership of its Intellectual Property; the ownership rights of applicable licensors; any licenses previously granted to Wihaa under the Applicable Agreements; the protection afforded to Trade Secrets and Confidential Information; or any rights that, by their nature, are intended to survive.

14.4 Continuing Confidentiality

Any obligation to maintain the confidentiality of Confidential Information or Trade Secrets shall continue for so long as such information remains protected under applicable law or the relevant agreement, unless earlier released in writing by the applicable rights holder.

14.5 Continuing Enforcement Rights

The expiration or termination of any relationship shall not prevent Wihaa from: investigating suspected past or ongoing violations; preserving relevant evidence; pursuing legal or equitable remedies; enforcing applicable agreements; or protecting its Intellectual Property and proprietary rights.

14.6 Continuing Third-Party Rights

Where Third-Party Components, licensed technologies, or third-party Confidential Information are involved, the applicable rights and obligations of the respective third parties shall likewise continue in accordance with the relevant agreements and applicable law.

14.7 Interpretation

This Section shall be interpreted to preserve the continuing operation of those provisions which, by their nature, are intended to remain effective after the termination or completion of a relationship with Wihaa.

14.8 Final Reservation of Rights

Except for the limited rights expressly granted under the Applicable Agreements, all Intellectual Property rights, Trade Secret rights, Database rights, Confidential Information rights, and other proprietary rights are reserved by Wihaa. Nothing in this Policy shall be interpreted as transferring ownership of any proprietary asset except where expressly agreed in writing.

Contact

Questions about this Policy? Email support@wihaawardrobe.com.